Opposition Against a Mark Similar to a Famous Brand

A local company filed a registration application for a mark visually similar to a globally famous brand whose owner had not yet registered it in Saudi Arabia — a gap the second party exploited.

We filed an opposition on behalf of the famous brand, relying on the principle of famous-mark protection under the Paris Convention and Saudi trademark law. We backed it with evidence of international fame.

The Saudi Authority for Intellectual Property accepted the opposition and rejected the registration. Our client later registered his mark in Saudi Arabia to prevent recurrence.